Many years ago, Jeffrey Alfonso had an experience that reshaped the way he thought about pricing and value in business.
One day, a man knocked on his door with a list of questions about his company. He asked about demand in the market, how much the business charged for services, whether it carried insurance, and even how much interpreters were paid.
The encounter brought Jeff back to his early days as an entrepreneur. Back then, he had wrestled with the same issue—how much should I charge for my services? It was a constant concern. Charging too little might undermine the profession, but charging too much could push him out of reach for clients.
When he approached other business owners for guidance, he found that pricing was a subject no one wanted to touch. It was treated as a business taboo, almost like asking someone their age or weight. No one would give him a clear answer.
Choosing Openness Over Silence
Years later, instead of guarding information, Jeff chose a different approach. He invited the man into his office and answered his questions. Time and experience had taught him a valuable truth: clients rarely choose a service provider based only on price.
“There’s always someone willing to do it cheaper,” Jeff reflected. “But in the end, clients stay because of the trust and value you deliver.”
The Question That Still Matters Today
During that long-ago conversation, the visitor asked something even more important than pricing:
“What makes you different from your competition?”
For Jeff, that was the heart of the matter. Price can fluctuate, competitors can undercut, but true success comes from defining and communicating what makes a business unique.
From Then Until Now
Looking back, that lesson continues to shape how Archway Safety Consulting & Language Services does business today. The company has grown from those uncertain early years into a trusted provider of interpreting, translation, and safety services, recognized for professionalism, reliability, and community impact.
The question of pricing may have started the conversation, but the real answer lies in value and trust—qualities that still define the company’s work with clients and partners to this day.
✨ Your business is more than a number. It’s the value you create, the trust you build, and the difference you make.
If you’re looking for an interpreting or translation partner who understands that, connect with Archway Safety Consulting & Language Services today.
