Sales/Marketing

Alfonso Interpreting Logo on NASCAR #DSC500

Many of you know the Dollar Shave Club. I order shaving supplies along with shampoo, soaps, and other items! I like their products, they are value-priced, and they arrive conveniently at my home. This year, DSC ran a promotion to put 500 business logos from its loyal customers on Matt Tifft’s @NASCAR_Xfinity race car. My …

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Are Agencies the Evil Enemy?

My wife and I have heard some diabolical nicknames when referring to certain agencies. Some people I talk to would agree, while others defend them. I personally tend to view both sides and fall in a different place. Evil Enemy Perspective

Build your Tribe Grow your Business: Social Media

 Twitter, Facebook, LinkedIn, Google+, Foursquare, Scoop it, and Pinterest The above-mentioned sites are all different social media tribes. Just like I mentioned that you could be present at a networking event and accomplish nothing, that same can be true of social media.

“You will come running back to us, you’ll see!”

Those were the words uttered to me by a representative of one of the largest national interpretation agencies about five years ago. What led to those words, and did they become reality? A determination of who I am and what I shall become.

potatoes

Who’s Your Potato?

A while back, I attended a seminar and walked by one of the many booths promoting their services. Setting up a booth exhibit is not a cheap endeavor. First, you have to rent the exhibit space. A sign is provided along with a curtain and table, but something has to be done to attract possible …

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What I learned last year to make ATA54 work even better!

Last year ATA53 in San Diego was fantastic! I did learn a few things that I believe will make ATA54 in San Antonio even better. I will share with you the blog I published about that experience last year.  Then, I will share a few new thing I plan to do. I can never say …

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Growing your Business through Tribe building.

In this blog I would like to talk about not just networking, but Tribe Building. When I first started my business, I joined the Chamber of Commerce and regularly participated in committees. This was very time consuming and was a waste of time and investment for me.

Steps four and five to planning a great sales/marketing strategy for 2013

On the first half of the blog we talked about the first three steps for creating a great sales/marketing strategy for 2013. Step one is the cleanup, step two is setting goals, and step three is the dream boards. 4.  Create my cookbook (1/2 day)

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