On the first half of the blog we talked about the first three steps for creating a great sales/marketing strategy for 2013. Step one is the cleanup, step two is setting goals, and step three is the dream boards. 4. Create my cookbook (1/2 day)
Steps four and five to planning a great sales/marketing strategy for 2013 Read More »
Although it might seem time consuming, planning ahead for the year will turn out to be an efficient use of your time and effort. These steps assume that you already have a business plan. If you are in business and don’t have a business plan, I strongly suggest you prepare one and then review and
Five steps to planning a great sales/marketing strategy for 2013 (first three) Read More »
I’ll never forget the day I was sitting down with my fiancée and her bridesmaids watching a tragic movie. At the end of the movie, during a heart-wrenching scene, I began to feel the emotion welling up inside. I was about to cry, so instead I burst out in laughter. Needless to say, none of
How do empathetic beings stay unbiased? Read More »
There was so much going on at the conference that I don’t want to bore you with every detail. I just would like to share a few highlights that I really enjoyed. Thursday, October 25 Lightning talks: The Future of Translation and Interpreting by Karen Tkaczyk Bottom line: we can expect big changes in technology.
First time experience at the ATA 53rd annual conference part 2 Read More »
I can never say enough about the importance of making connections. Some connections might result in work, but for me, it is more about getting to know people who inspire me to continue growing in excellence. I felt honored and humbled to share with some of the greatest interpreters and translators in the world! What
ATA 53rd annual conference first time experience part 1. The Social experience Read More »
My contemporaries shamelessly self-promote and provide their own delusional reasons as to why only qualified professional interpreters (themselves) should be hired. How ridiculous is that! They use words such as ethics, standards or worse yet, liability to strong-arm potential clients to use them instead of saving tons of money using Google translate or the extraordinary
Reasons why you should not hire a qualified professional interpreter. Read More »
Freelancers and business owners have one thing in common. In order to stay in business, they must stay ahead of the curve. Nothing in life ever stays the same. There are changes in the economy, law, technology, and demographics. A thriving business right now could become irrelevant in a few short years. Kodak was once
Staying ahead of the curve. Read More »
When you think of an interpreter, most people think of someone that facilitates communication. Although that is true, it is important to understand what interpreters should and should not do. Imagine this scenario. A highly educated doctor is asking a series of questions to his patient that speaks little to no English. The doctor uses
Resisting the Urge to Help Read More »
Just like doctors, nurses have a code of ethics. They are advocates for the patient. Their goal is to help the patient recover. Case managers work for the insurance company. They are somewhat like mediators for the insurance company. They coordinate all the services the patient will need, a vital service for recovery. They help
Bad News! The nurse case manager. Read More »
As mentioned in a previous post, lately I have had to interpret bad news to patients. It is one of those necessary responsibilities interpreters have to perform. For this post, I would like to talk about when the doctor has to give bad news. I have had many conversations with different doctors, some of whom
Bad News from doctors Read More »
Archway also bridges the gap in communication by offering a wide variety of interpreting and translation services.
