Networking

Three Traits Conference Interpreters Must Have

Conference interpreters must possess many traits, not the least of which is language knowledge.  Here are my top 3: Confidentiality Flexibility Quick thinking Let me share with you a recent experience that illustrate the three qualities mentioned on the outset of this article. It all started when one of our international clients requested us to […]

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Build your Tribe, Grow Your Business – Sales

In an earlier blog, I discussed marketing.  This one considers sales.  Not everyone agrees, but these methods have worked for me. Traditional sales calls tend to focus on features and benefits. You begin to list all your services, qualifications, training, ethical standards, professional associations, etc.  Guess what?  Usually, they don’t really care. You might bludgeon

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Build your Tribe, Grow your Business engaging.

Let’s face it; the likelihood of obtaining clients by just attending a networking event is not very good. You have to engage them in an effective way. If you are too social, they will just consider you a friend and not necessarily someone with whom they should collaborate in business. If you are strictly business,

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Build your Tribe Grow your Business: Social Media

 Twitter, Facebook, LinkedIn, Google+, Foursquare, Scoop it, and Pinterest The above-mentioned sites are all different social media tribes. Just like I mentioned that you could be present at a networking event and accomplish nothing, that same can be true of social media.

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A Path to Wealth: Synergistic Tribes

The previous blog discussed marketing through tribe building. That articled discussed the collaborative tribe. However, the key to growing requires another type of tribe. The second type of clan is revolves around our chosen target market. Synergistic Tribe:

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What I learned last year to make ATA54 work even better!

Last year ATA53 in San Diego was fantastic! I did learn a few things that I believe will make ATA54 in San Antonio even better. I will share with you the blog I published about that experience last year.  Then, I will share a few new thing I plan to do. I can never say

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